Global Smart Watch Market to Witness 20.7% CAGR During (2018 – 2024), Attaining the Market Size of USD 46.6 billion by 2024

Published Date: Sep, 2018

The global smart watch market size is growing at a CAGR of 20.7% during the forecast period, reaching USD 46.6 billion by 2024. Smart watches are extensively being utilized for tracking and recording health contemplations for recording and monitoring levels of blood pressure and temperature of the user. The growth of the market is attributed towards technological enhancements by the key players and extensive demand for remote patient monitoring and wireless health observing devices.

The extensive number of watches is enabling automotive proficiencies to be controlled in an effective manner that is one of the major factors driving the growth of the smart watch market across the globe. The excessive awareness pertaining to personal fitness and health among various citizens in both developed as well as developing economy is anticipated to drive the growth of the market due to rapid incorporation of wide variety of fitness and health applications across the globe. However, inadequate information pertaining to products or services is further expected to hinder the growth of the global market. Also, shorter lifespan of battery in these smart watches is further hampering the growth of the market across the globe.

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On the basis of product, the smart watch market is segmented into classic, extension and standalone watches. Among all of these products, extension watches have been contributing largest revenue and will continue to do so in the coming years. The growth of in demand for this product is attributed towards development of well-equipped products that are extensively being utilized for the extension of smart devices. Moreover, development of innovative devices such as connectivity, tracking and alerts having compatibility with extensive smartwatches is expected to generate massive interest among the users thereby strengthening the growth of smart watch market across the globe.

On the basis of operating system, the smart watch market is segmented into android, iOS and others. Among these operating systems, iOS based watches hold the largest share in the market. “watchOS” product, launched by Apple is observing tremendous growth since the launch of this product in the market due to innovative technology and its competence.

Based on application, the smart watch market is segmented into wellness, medical, personal assistance, sports and others. Among these segments, smartwatches inscribed with features for personal assistance are expected to witness the highest CAGR during the forecast period. Personal assistance on these watches thereby simplifies the routine activities of the users by analyzing critical information and data that helps the users to become more efficient and productive.

Geographically, smart watch market in Asia-Pacific is expected to witness the highest growth during the forecast period due to the technological advancements and increasing demand for high-end wearable devices. North America holds the major share of market and also anticipated to witness significant growth during the forecast period. The growth of the market in this region is attributed towards massive adoption of IoT devices in this region along with advanced mobile technology.

Key industry players in global smart watch market are leveraging market growth by extensively investing towards enlargement and design of economic offerings that is well accomplished with smart features. Furthermore, the market is consolidated and the key players in the market include Alphabet Inc., Fitbit Inc., Lenovo Group Limited, Sony Corporation, Garmin Ltd., LG Electronics, Samsung Electronics Co. Ltd., ASUSTeK Computer Inc., TomTom International BV, and Apple Inc.

Global Smart Watch Market Coverage

Product Insight and Forecast 2014-2024

  • Classic
  • Extension
  • Standalone

Operating System Insight and Forecast 2014-2024

  • Android
  • iOS
  • Others

Application Insight and Forecast 2014-2024

  • Wellness
  • Medical
  • Personal Assistance
  • Sports
  • Others

Geographical Segmentation

Smart Watch Market by Region

North America

  • U.S.
  • Canada
  • Mexico


  • Germany
  • France
  • Italy
  • U.K.
  • Spain
  • Rest of Europe


  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific

Rest of the World

  • Brazil
  • South Africa
  • Saudi Arabia
  • Other Countries
Our Industry
Global Smart Watch Market to Witness 20.7% CAGR During (2018 – 2024), Attaining the Market Size of USD 46.6 billion by 2024