Press Releases

The U.S. beauty devices market size is set to reach USD 38.1 billion by 2030, observing a CAGR of 17.0% during the forecast period. The U.S. beauty devices market is driven by factors such as technological advancements, the adoption of at-home LED therapy devices and acne treatment devices. Additionally, the increasing prevalence of skin conditions, the increasing rate of hormonal imbalance cases, and the aging population also support the growth of the market in the country.

The U.S. per capita is among the highest in the world, which illustrates the high affordability of premium devices in the country. The industry players invest huge capital in research and development to manufacture devices with premium quality, as the U.S. is a lucrative destination for high-end premium products. The aging population also leads to considerable growth in the demand for beauty care devices in the country. For instance, as per the U.S. Census Bureau’s 2017 National Population Projections, all baby boomers will be older than age 65 by 2030 in the U.S. This will expand the size of the older population so that 1 in every 5 residents will be of retirement age.

U.S. Beauty Devices Market Segmentation and Key Players

Browse Market Insight and In-Depth TOC on "U.S. Beauty Devices Market – Analysis and Forecast (2025-2030)"

Among different types of devices, hair removal devices hold the largest share in the U.S. beauty devices market due to the availability of a wide range of hair removal devices, such as trimmers, clippers, epilators, and shavers. The demand for light/led therapy and photo rejuvenation devices is also anticipated to increase significantly in the coming years due to the technological advancements and miniaturization of these devices.

Spas and salons are the largest end users of beauty devices in the U.S. and the demand for these devices is anticipated to remain the largest in the coming years also, as there has been an increase in the number of spas and salons in the country. The fastest-growing demand for these devices is witnessed among at-home users in the U.S., primarily due to the development of hand-held devices and the aging population

Different industry players are investing to develop their current portfolio and penetrate the at-home consumer base. Also, different players are collaborating and partnering with each other to utilize the technology and resources of each other to provide better products to larger consumer bases. This is one of the key trends witnessed in the U.S. beauty devices industry.

Some of the key players operating in the U.S. beauty devices industry are Panasonic Corporation, L’Oreal SA, Photomedax Inc., Home Skinovations Ltd, The Proctor & Gamble Company, Koninklijke Philips N.V., Carol Cole Company, Lumenis Ltd., Syneron-Candela, and TRIA Beauty, Inc.

U.S. Beauty Devices Market Coverage

Type Insight and Forecast 2025-2030

• Cleansing Devices
• Hair Removal Devices
• Skin Dermal Rollers
• Acne Devices
• Light/LED Therapy and Photo Rejuvenation Devices
• Oxygen and Steamer Devices
• Hair Growth Devices
• Cellulite Reduction Devices
• Others

End-User Insight and Forecast 2025-2030

• Beauty Clinics
• Spas and Salons
• at Home
• Others