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The Global Data Monetization Market is anticipated to grow from USD 3.7 billion in 2023 to USD 8.4 billion in 2030 at a CAGR of 18.6% during the forecast period from 2025 to 2030.

Data monetization is the sharing of data between the companies to create new revenue-generating streams. Technological advancements in big data & analytics solutions and rise in the volume of enterprise data are the major growth drivers of the data monetization market. Increased adoption of data monetization among telecom service providers also offers an opportunity for the growth of the market. To help the enterprises to take the right business decisions, data monetization help them to convert raw data into something valuable which is based on multiple data sources. Talent and skilled workforce management issues are restraining the market growth with quality of data collected which shall challenge the adoption of data monetization tools, restraining the growth of the market.

Browse 71 market data Tables and 45 Figures spread through 189 Pages and in-depth TOC on By Data Type (Product, Financial, Customer, Supplier), By Component (Software, Services), By Deployment (On-premises, Cloud), By Organization Size (Large Size Enterprise, Small and Medium Size Enterprise), By Industry Verticals (Retail & E-commerce, BFSI, Telecommunication, Manufacturing, Healthcare, Media & Entertainment and Others) and by Region (North America, Europe, Asia-Pacific, Latin America and Middle East and Africa) - Global Forecast to 2030

Global Data Monetization Market Segmentation and Key Players

By data type, customer data dominate the global data monetization  market.

Customer data segment to develop significantly during the forecast period as it is used to better communicate with the customer and retain them for a long period.

“Asia Pacific is anticipated to register the fastest CAGR during the forecast period, i.e., 2025-2030 in the global data monetoization  market”

Asia Pacific dominates the data monetization market during the forecast period as it adopts advance technologies such as cloud computing and IoT. Increase in the number of enterprises in this region is the major growth factor of data monetization market. 

Some of the key players in this market are Accenture, SAP SE, Monetize Solutions, Inc., VIAVI Solutions Inc., Adastra Corporation, Optiva, Inc. (Redknee Solutions Inc.), Reltio ALC, Mahindra ComViva, Cisco Systems, Inc.,

Recent developments by Key Players

SAP and Pfizer are building out an industry-specific “data ecosystem” that will enable participants to accelerate innovation and be more responsive to fast-changing market dynamics. The emerging data-sharing initiative for life sciences is patterned after the highly successful model that SAP helped pioneer in the automotive industry in Germany.

Gulp Data and Snowflake are collaborated to help oraganizations with the approach to Data monetisation. By using this enterprises can easily determine the market value of their data within 24 hours by accessing Gulp Data’s innovative data valuation app on Snowflake Marketplace. It gives companies an opportunity to generate financial value from their data assets educating them about their datasets to increase their value.

Global data monetization market coverage (By Value)

• Data Type Insight and Forecast 2025-2030
  • Product
  • Financial
  • Customer
  • Supplier
• Component Insight and Forecast 2025-2030
  • Software
  • Services
• Deployment Insight and Forecast 2025-2030
  • On-premises
  • Cloud
• Organization Size Insight and Forecast 2025-2030
  • Large size enterprise
  • Small and medium size enterprise

• Industry Verticals Insight and Forecast 2025-2030
  • Retail & e-commerce
  • BFSI
  • Telecommunication
  • Manufacturing
  • Healthcare
  • Media & Entertainment
  • Others

Geographical Segmentation

Global Data Monetization Market by Region

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • Germany
  • U.K.
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia-Pacific (APAC)
  • China
  • Japan
  • South Korea
  • India
  • Australia
  • Rest of APAC
• Latin America
  • Brazil
  • Argentina
  • Rest of Latin America
• Middle East and Africa
  • Turkey
  • UAE
  • Saudi Arabia
  • South Africa
  • Rest of MEA