Press Releases

The global hand sanitizer market was valued at USD 2.8 billion in 2023 and is expected to reach USD 6.85 billion by 2030, growing at a CAGR of 17.0% during 2025–2030. Social media and online advertisements are extensively making people exposed to data about the adoption of healthy lifestyles along with cleansers. Social media plays a pivotal role in the use of hand sanitizers among consumers and is thereby significantly contributing to the growth of the global hand sanitizers market.

Key players in the hand sanitizer market are rapidly accentuating efforts to fulfill the demand for these products such as Hindustan Unilever and Reckitt Benckiser and are thus stimulating consumers to maintain basic hand hygiene by adhering to various initiatives and spreading awareness. The key players are including natural and organic ingredients in the manufacturing of hand sanitizers to eradicate the restraints of this product. 

The hypermarket & supermarkets are anticipated to generate the largest revenue by 2030 in the global hand sanitizer market

Based on the distribution channel, the global hand sanitizer market is categorized into specialty stores, hypermarkets & supermarkets, online, and drug stores. Of all distribution channels, hypermarkets & supermarkets are anticipated to generate the largest revenue by 2030 as this channel provides quick access to hand sanitizers as compared to the purchase of these products through online channels.

Global Hand Sanitizer Market Segmentation and Key Players

Geography Insight

Geographically, North America is the largest hand sanitizer market in 2023 and is further anticipated to generate the largest revenue by 2030. The growth of this product in this region is attributed to the wider accessibility of hand sanitizers along with the rapid prevalence of online and offline distribution channels to meet the demand for the product along with the massive outburst of coronavirus.

Geographically, the hand sanitizer market is divided into North America, Europe, Asia-Pacific (APAC), and the Rest of the World (RoW).

Competitive Insight

Some of the major players operating in the global hand sanitizer market are Henkel AG & Company, Procter & Gamble, GOJO Industries, Inc., Reckitt Benckiser Group plc, Best Sanitizers, Inc., Unilever, Vi-Jon Laboratories Inc., Kutol, The Himalaya Drug Company, and Chattem Inc.

Key Takeaway from the Report:

• Among all the products, foam is expected to witness the highest CAGR during the forecast period.
• Of all distribution channels, hypermarkets & supermarkets are anticipated to generate the largest revenue by 2030 in the market.
• Among all the end users, the hospital category held the largest share of the global hand sanitizer market in 2023.

The Report Offers:

• Historical market estimate for the years 2018–2023 and forecast for the years 2025–2030
• Insight on current market trends, market dynamics, key opportunities and major challenges in the industry
• Market insights by in-depth segmentation with industry dynamics.
• Competitive analysis and benchmarking of the industry leaders and their product offerings
• Profiles of leading players and innovators, their financial overview, and product portfolio
• Analysis of key industry trends and recent developments
• Value chain analysis and application analysis with opportunity assessment
• Market share analysis of major players

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The report provides the market value for the base year 2023 and a yearly forecast till 2030 for revenue (USD Billion). The report segments the global hand sanitizer market based on product, distribution channel, end-user, and region.

Global Hand Sanitizer Market Coverage

Product Insight and Forecast 2025-2030

• Foam
• Gel
• Liquid
• Others

Distribution Channel Insight and Forecast 2025-2030

• Specialty Store
• Hypermarket & Supermarket
• Online
• Drugs Store

End User Insight and Forecast 2025-2030

• Hospitals
• Corporates
• Military
• Restaurants
• Others

Geographical Segmentation

Hand Sanitizer Market by Region

North America

• By Product
• By Distribution Channel
• By End User
• By Country – U.S., Canada, and Mexico

Europe

• By Product
• By Distribution Channel
• By End User
• By Country – Germany, U.K., France, Italy, Spain, Russia, and Rest of Europe

Asia-Pacific (APAC)

• By Product
• By Distribution Channel
• By End User
• By Country – China, Japan, India, South Korea, Australia, Singapore, Indonesia, and the Rest of Asia-Pacific

Rest of the World (RoW)

• By Product
• By Distribution Channel
• By End User
• By Country – Brazil, Saudi Arabia, South Africa, U.A.E., Iran, and Other Countries