Press Releases

The global online fitness market is expected to witness a CAGR of 33.2% during the forecast period 2025-30. Online fitness is the combination of workouts and technology. Factors attributing to the growth of the online fitness market include snowflaking demand for advanced fitness sessions to accomplish physical fitness, increasing interest of health insurance providers in online fitness services to decrease health insurance costs, mounting demand for AR and VR based fitness, growing demand for healthy food, and offers ease and convenience to individuals as per their schedule and needs. Online fitness platforms offer a wide range of fitness formats such as high energy sessions such as body pump, spin, and aerobics and core strengthening exercises like yoga and Pilates. Nevertheless, the development of an exergaming platform i.e., a blend of workout and gaming will provide opportunities for growth in the online fitness market. For instance, Zwift Inc. teamed up with Absa Cape Epic., the most televised mountain bike race, to strengthen the indoor training portfolio for gravel riders and mountain bikers. These strategic ties and technological innovation will create huge market opportunities in the future.

The COVID-19 outbreak has imbalanced the lives of people and has temporarily shut down fitness centers like gyms and other fitness clubs, resulting in robust adoption of online/virtual fitness solutions as people have started workout from their homes, thereby rising in the growth of the online fitness market. For example, US fitness chain Blink Fitness is running a virtual training session on Facebook to get members involved in physical activity during a pandemic.

Browse 63 market data Tables and 45 Figures spread through 225 Pages and in-depth TOC on " Online Fitness by Streaming Type (Live and On-Demand), by Device Type (Smart TV, Smartphones, Laptops, Desktops, & Tablets, and Others), by Revenue Model (Subscription, Advertisement, and Hybrid), by Session Type (Group and Solo), by End-User (Professional Gyms, Sports Institutes, Defense Institutes, Educational Institutions, Corporate Institutions, Individuals, and Others), and Region - Global Forecast to 2030"

By streaming type, the live streaming type is projected to witness the highest CAGR during the forecast period.

Based upon the Streaming type, the online fitness market is subdivided into live and on-demand. Live streaming fitness session is anticipated to have a high CAGR i.e. approx. 35% during the forecast period owing to the rising demand for customized fitness classes among consumers, growing adoption of smart devices, and rising internet penetration.

Global Online Fitness Market Segmentation and Key Players

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“North America to hold the largest regional market share in 2023.”

North America dominates the online fitness market owing to the increasing penetration of smart devices, internet penetration that allows them to pay for subscriptions, increasing disposable income, awareness about healthy lifestyle, and increasing prominence and affordability of smart wearables will fuel the growth of online fitness in the region.

Some of the major players in the global Online Fitness market include Fitbit LLC, ClassPass Inc., Les Mills, FitnessOnDemand, Navigate Wellbeing Solutions, CFit Holding Corp., MoveGB, Sworkit, Charter Fitness Inc., and GoodLife.

Global Online Fitness Market Coverage

Streaming Type Insight and Forecast 2025-2030

• Live Streaming
• On-Demand Streaming

Device Type Insight and Forecast 2025-2030

• Smart TV
• Smartphones
• Laptops, Desktops, & Tablets
• Others

Revenue Model Insight and Forecast 2025-2030

• Subscription Model
• Advertisement Model
• Hybrid Model

Session Type Insight and Forecast 2025-2030

• Group
• Solo

End-User Insight and Forecast 2025-2030

• Professional Gyms
• Sports Institutes
• Defense Institutes
• Educational Institutions
• Corporate Institutions
• Individuals
• Others

Geographical Segmentation

Online Fitness Market by Region

North America

• By Streaming Type
• By Device Type
• By Revenue Model
• By Session Type
• By End-User
• By Country – U.S., Canada, and Mexico

Europe

• By Streaming Type
• By Device Type
• By Revenue Model
• By Session Type
• By End-User
• By Country – Germany, U.K., France, Italy, Spain, Russia, and Rest of Europe

Asia-Pacific (APAC)

• By Streaming Type
• By Device Type
• By Revenue Model
• By Session Type
• By End-User
• By Country – China, Japan, India, South Korea, and Rest of Asia-Pacific

Rest of the World (RoW)

• By Streaming Type
• By Device Type
• By Revenue Model
• By Session Type
• By End-User
• By Country – Brazil, Saudi Arabia, South Africa, U.A.E., and Other Countries