Press Releases

From USD 0.62 billion in 2023, the U.S. hand sanitizer market is predicted to grow to USD 1.8 billion by 2030, registering a CAGR of 9.2% during the forecast period (2025–2030). The sudden outbreak of COVID-19 pandemic, are extensively making people to change their lifestyle and increases adoption rate for healthy products including hand sanitizer in the country. The online retail channels play pivotal role in supplying these products during the coronavirus pandemic and is thereby significantly contributing towards the growth of the U.S. hand sanitizers market.

Many players in the U.S. hand sanitizers market are significantly increasing their efforts in order to fulfill the demand of these products such as Unilever and Reckitt Benckiser and are thus stimulating consumers to maintain basic hand hygiene by adhering to various initiatives and spreading awareness. The key players are including natural and organic ingredients in the manufacturing of hand sanitizers to eradicate the restraints of this product.

The hypermarket & supermarket division, under the distribution channel segment, would hold the largest share in the U.S. hand sanitizer market in 2023

Based on distribution channel, the U.S. hand sanitizer market is categorized into specialty store, hypermarket & supermarket, online, and drugs store. The hypermarket & supermarket division, under the distribution channel segment, would hold the largest share in the U.S. hand sanitizer market in 2020. This is because, as this channel provides quick access to the hand sanitizers as compared to the purchase of this product through online channel.

U.S. Hand Sanitizer Market Segmentation and Key Players

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Geography Insight

Geographically, U.S. was the largest hand sanitizer market in 2022 and is further anticipated to generate largest revenue by 2030. The growth of this product in the country is attributed towards wider accessibility of hand sanitizers along with rapid prevalence of online and offline distribution channels to the meet the demand of the product along with massive outburst of coronavirus.

Competitive Insight

Some of the major players operating in the U.S. hand sanitizer market are Henkel AG & Company, Procter & Gamble, GOJO Industries, Inc., Reckitt Benckiser Group plc, Best Sanitizers, Inc., Unilever, Vi-Jon Laboratories Inc., and Chattem Inc.

The report provides the market value for the base year 2023 and a yearly forecast till 2030 in terms of revenue (USD Billion). The report segments the U.S. hand sanitizer market on the basis of product, distribution channel, end user, and region.

U.S. Hand Sanitizer Market Coverage

Product Insight and Forecast 2025-2030

• Foam
• Gel
• Liquid
• Others

Distribution Channel Insight and Forecast 2025-2030

• Specialty Store
• Hypermarket & Supermarket
• Online
• Drugs Store

End User Insight and Forecast 2025-2030

• Hospitals
• Corporates
• Military
• Restaurants
• Others

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