U.S. Hand Sanitizer Market – Analysis and Forecast (2021-2027)

Industry Insights by Product (Foam, Gel, Liquid, Others), by Distribution Channel (Specialty Store, Hypermarket & Supermarket, Online, Drugs Store), by End User (Hospitals, Corporates, Military, Restaurants, Others)

Industry Overview

From USD 562.0 million in 2020, the U.S. hand sanitizer market is predicted to grow to USD 1,389.8 million by 2027, registering a CAGR of 15.7% during the forecast period (2021–2027). The market is witnessing huge demand, due to sudden outbreak of COVID-19 pandemic in the beginning of 2020. The increasing demand of hand sanitizer have been exceeding the supply in both online as well as in retail shops due to the global outbreak of COVID-19 in a very rapid pace. Due to the COVID-19 outbreak, leads to an increase in the awareness of hand hygiene and cleaning practices among consumers and is one of the key factors driving the growth of the U.S. market.

Moreover, keeping the hands hygienic is considered to be the most vital factor and governments across the globe are emphasizing and promoting the utilization of hand care products in order to evade health issues amongst the consumers. Moreover, FDA and WHO are implementing rampant efforts in order to aware the consumers regarding hand hygiene and risk factors prevailing by not adhering to hygiene level of hands.

Market Segmentation

Insight by Product

During the forecast period, the foam classification is projected to witness the fastest hand sanitizer market growth, on the basis of product. This is because of its ability to penetrate deep in the skin and further stays for longer time period on the skin. Furthermore, the product is easily available in the market and enables easy application and saves time of the consumers, furthers drive the growth of this segment.

The gel category dominated the hand sanitizer market in 2020, on the basis of product in the U.S. hand sanitizer market. This is because, as this type of sanitizers are mostly thin and liquid in formulation and therefore it can be spread easily and penetrate into the skin to kill majority of bacteria. Furthermore, launch of various flavors affecting the fragrance is boosting the growth of this segment in the U.S. hand sanitizer market.

Insight by End User

The hospitals division, under the end user segment, would hold the largest share in the U.S. hand sanitizer market in 2020. This is attributed to the strict sanitation and hygiene practices followed in hospitals and other healthcare centers.

Industry Dynamics

Growth Drivers

Increasing demand for health and wellness products as a result of sudden outbreak of COVID-19 pandemic along with ever-changing preferences of consumers towards usage of convenient hygiene products are the major factors boosting the growth of the U.S. hand sanitizer market. The growing effect of COVID-19 pandemic in the country is surging the demand for hand sanitizers rapidly. The eruption of global pandemic has exaggerated the need for hand sanitizers and has led significant profit enhancement for the service providers.

Challenges

However, the use of chemical ingredients in hand sanitizers thus lead to health hazards such as killing of good bacterial in the human body that is the crucial factor anticipated to hamper the growth of the U.S. hand sanitizer market.

Geographic Overview

Geographically, U.S. was the largest hand sanitizer market in 2020. Rapid inclination of the consumers in the U.S. towards spending significant amounts towards personal care products and rampant awareness for maintaining personal hygiene are the key factors strengthening the growth of the hand sanitizer market in the U.S. Market.

Competitive Insight

Some of the major players operating in the U.S. hand sanitizer market are Henkel AG & Company, Procter & Gamble, GOJO Industries, Inc., Reckitt Benckiser Group plc, Best Sanitizers, Inc., Unilever, Vi-Jon Laboratories Inc., and Chattem Inc.

The US Hand Sanitizer Market report offers a comprehensive market segmentation analysis along with an estimation for the forecast period 2021–2027.

• By Product
  • Foam
  • Gel
  • Liquid
  • Others
• By Distribution Channel
  • Specialty Store
  • Hypermarket & Supermarket
  • Online
  • Drugs Store
• By End User
  • Hospitals
  • Corporates
  • Military
  • Restaurants
  • Others

Source: VynZ Reserach

1.    Research Overview

        1.1.    The Report Offers
        1.2.    Market Coverage
                1.2.1.    By Product
                1.2.2.    By Distribution Channel
                1.2.3.    By End User
        1.3.    Research Phases
        1.4.    Limitations
        1.5.    Research Methodology
                1.5.1.    Data Sources
                        1.5.1.1.    Primary Research
                        1.5.1.2.    Secondary Research
                1.5.2.    Methodology
                        1.5.2.1.    Data Exploration
                        1.5.2.2.    Forecast Parameters
                        1.5.2.3.    Data Validation
                        1.5.2.4.    Assumptions
                1.5.3.    Study Period & Data Reporting Unit

2.    Executive Summary

3.    Industry Overview

        3.1.    Industry Dynamics
                3.1.1.    Market Growth Drivers
                3.1.2.    Market Restraints
                3.1.3.    Key Market Trends
                3.1.4.    Major Opportunities
        3.2.    Industry Ecosystem
                3.2.1.    Porter’s Five Forces Analysis
                3.2.2.    Recent Development Analysis
                3.2.3.    Value Chain Analysis
        3.3.    Competitive Insight
                3.3.1.    Competitive Position of Industry Players
                3.3.2.    Market Attractive Analysis
                3.3.3.    Market Share Analysis

4.    U.S. Market Estimate and Forecast

        4.1.    U.S. Market Overview
        4.2.    U.S. Market Estimate and Forecast to 2027

5.    Market Segmentation Estimate and Forecast

        5.1.    By Product 
                5.1.1.    Foam
                        5.1.1.1.    Market Definition
                5.1.2.    Gel
                        5.1.2.1.    Market Definition
                        5.1.2.2.    Market Estimation and Forecast to 2027
                5.1.3.    Liquid
                        5.1.3.1.    Market Definition
                        5.1.3.2.    Market Estimation and Forecast to 2027
                5.1.4.    Others
                        5.1.4.1.    Market Definition
                        5.1.4.2.    Market Estimation and Forecast to 2027

        5.2.    By Distribution Channel
                5.2.1.    Specialty Store
                        5.2.1.1.    Market Definition
                        5.2.1.2.    Market Estimation and Forecast to 2027
                5.2.2.    Hypermarket & Supermarket
                        5.2.2.1.    Market Definition
                        5.2.2.2.    Market Estimation and Forecast to 2027
                5.2.3.    Online and Drugs Store
                        5.2.3.1.    Market Definition
                        5.2.3.2.    Market Estimation and Forecast to 2027
        5.3.    By End User
                5.3.1.    Hospitals
                        5.3.1.1.    Market Definition
                        5.3.1.2.    Market Estimation and Forecast to 2027
                5.3.2.    Corporate
                        5.3.2.1.    Market Definition
                        5.3.2.2.    Market Estimation and Forecast to 2027
                5.3.3.    Military
                        5.3.3.1.    Market Definition
                        5.3.3.2.    Market Estimation and Forecast to 2027
                5.3.4.    Restaurants
                        5.3.4.1.    Market Definition
                        5.3.4.2.    Market Estimation and Forecast to 2027
                5.3.5.    Others
                        5.3.5.1.    Market Definition
                        5.3.5.2.    Market Estimation and Forecast to 2027

6.    U.S. Market Estimate and Forecast

        6.1.    By Product
        6.2.    By Distribution Channel 
        6.3.    By End User

7.    Company Profiles

        7.1.    Henkel AG & Company
                7.1.1.    Snapshot
                7.1.2.    Overview
                7.1.3.    Offerings
                7.1.4.    Financial Insight
                7.1.5.    Recent Developments
        7.2.    Procter & Gamble
                7.2.1.    Snapshot
                7.2.2.    Overview
                7.2.3.    Offerings
                7.2.4.    Financial Insight
                7.2.5.    Recent Developments
        7.3.    GOJO Industries, Inc.
                7.3.1.    Snapshot
                7.3.2.    Overview
                7.3.3.    Offerings
                7.3.4.    Financial Insight
                7.3.5.    Recent Developments
        7.4.    Reckitt Benckiser Group plc
                7.4.1.    Snapshot
                7.4.2.    Overview
                7.4.3.    Offerings
                7.4.4.    Financial Insight
                7.4.5.    Recent Developments
        7.5.    Best Sanitizers, Inc.
                7.5.1.    Snapshot
                7.5.2.    Overview
                7.5.3.    Offerings
                7.5.4.    Financial Insight
                7.5.5.    Recent Developments
        7.6.    Unilever
                7.6.1.    Snapshot
                7.6.2.    Overview
                7.6.3.    Offerings
                7.6.4.    Financial Insight
                7.6.5.    Recent Developments
        7.7.    Vi-Jon Laboratories Inc.
                7.7.1.    Snapshot
                7.7.2.    Overview
                7.7.3.    Offerings
                7.7.4.    Financial Insight
                7.7.5.    Recent Developments
        7.8.    Chattem Inc
                7.8.1.    Snapshot
                7.8.2.    Overview
                7.8.3.    Offerings
                7.8.4.    Financial Insight
                7.8.5.    Recent Developments

8.    Appendix

        8.1.    Exchange Rates
        8.2.    Abbreviations

Note: Financial insight and recent developments of different companies are subject to availability of information in secondary domain.

List of Tables

Table 1 Sources
Table 2 Study Periods
Table 3 Data Reporting Unit
Table 4 U.S. Hand Sanitizer Market Size, by Product, 2015–2020 (USD Million)
Table 5 U.S. Hand Sanitizer Market Size, by Product, 2021–2027 (USD Million)
Table 6 U.S. Hand Sanitizer Market Size, by Distribution Channel, 2015–2020 (USD Million)
Table 7 U.S. Hand Sanitizer Market Size, by Distribution Channel, 2021–2027 (USD Million)
Table 8 U.S. Hand Sanitizer Market Size, by End User, 2015–2020 (USD Million)
Table 9 U.S. Hand Sanitizer Market Size, by End User, 2021–2027 (USD Million)
Table 10 Snapshot – Henkel AG & Company
Table 11 Snapshot – Procter & Gamble
Table 12 Snapshot – GOJO Industries, Inc.
Table 13 Snapshot – Reckitt Benckiser Group plc
Table 14 Snapshot – Best Sanitizers, Inc.
Table 15 Snapshot – Unilever
Table 16 Snapshot – Vi-Jon Laboratories Inc.
Table 17 Snapshot – Chattem Inc.

List of Figures

Table 1 Market Coverage
Table 2 Research Phases
Table 3 Secondary Sources for Different Parameters
Table 4 Methodology
Table 5 Data Mining & Exploration
Table 6 Data Triangulation
Table 7 Assumptions for Market Estimation and Forecast
Table 8 Market Synopsis
Table 9 U.S. Hand Sanitizer Market - Growth Drivers and Restraints
Table 10 Competitive Benchmark
Table 11 U.S. Hand Sanitizer Market Highlight
Table 12 U.S. Hand Sanitizer Market Size, by Product, 2015–2027 (USD Million)
Table 13 U.S. Hand Sanitizer Market Size, by Distribution Channel, 2015–2027 (USD Million)
Table 14 U.S. Hand Sanitizer Market Size, by End User, 2015–2027 (USD Million)