Cloud Backup & Recovery Software Market Size & Share Growth Forecast Report (2026-2035)

Cloud Backup & Recovery Software Market Overview

The cloud backup & recovery software market was estimated at about USD 9.50 billion in 2025 and is expected to reach around USD 10.85 billion in 2026, rising to roughly USD 32.36 billion in 2035, growing at approximately 14.20% CAGR from 2026 to 2035.

Research Highlights

• Software held 62.50% in 2025 due to growing demand for integrated cloud-native protection platforms.
• Public Cloud accounted for 48.30% in 2025 supported by scalability and reduced infrastructure expenditure.
• Large Enterprises represented 56.80% in 2025 because of complex multi-cloud data-protection requirements.
• SMEs are projected at 15.40% CAGR owing to SaaS backup adoption and lower infrastructure requirements.
• North America held 38.20% in 2025 supported by mature cloud infrastructure and strong cybersecurity investment.

Market growth is fueled by ransomware proliferation increase, increasing cloud adoption and data protection regulatory requirements, and the demand for automated recovery and immutable backup. According to the UK Department of Science, Innovation and Technology report published in 2026, 43% of business organizations were impacted by a cyber security breach or attack. Besides, The EU Digital Operational Resilience Act (DORA) regulations require backup, restoration, and recovery solutions for financial institutions.

Cloud Backup & Recovery Software Market Dynamics

Market Trends

The industry is witnessing a transition toward ransomware-resilient systems comprising hybrid-cloud and automated recovery. There is a growing emphasis on enterprises creating logically isolated and immutable backup copies as a response to ransomware attacking both production and backup data sets. One of the significant trends is represented by AI-assisted recovery, which is manifested in an increased ability to respond to ransomware and other incidents, as well as detecting anomalies and accelerating response and recovery operations.

Growth Drivers

The growth of the market is driven by the transition of enterprises toward cloud technologies and the rising need to protect a growing number of applications and databases hosted in the cloud, as well as SaaS. European companies are embracing the shift toward cloud-enabled solutions at an unprecedented rate, fueling the demand for backup solutions for cloud data. Moreover, there is a growing awareness of enterprises concerning cybersecurity challenges and the ransomware risks that conventional backup and recovery solutions are incapable of addressing, which encourages them to acquire new solutions that assist organizations in responding to ransomware attacks and cyber incidents in general.

Market Restraints / Challenges

However, the complexity of multi-cloud and hybrid-cloud solutions and the data security concerns and risks of vendor lock-in associated with public clouds constitute significant restraint to the market. Enterprises operating with multiple cloud solutions find it challenging to ensure data protection and business continuity while minimizing costs associated with storing vast quantities of data in the cloud. The costs of data migration may prove to be prohibitively high, especially when migrating from one cloud to another or from a combination of clouds to a single cloud. Additionally, the cost of personnel and their training in regard to policy compliance and simulation testing, which is highly pertinent to hybrid-cloud and multi-cloud solutions, imposes additional costs on enterprises, especially those with small staff.

Market Opportunities

The market offers attractive opportunities in the form of cloud-native backup, AI-assisted data recovery processes, and solutions to address compliance-related concerns. Cloud-native backup for containerized applications as one of the most promising opportunities, as it is expected to grow at a remarkable CAGR. Another opportunity is created by the need for cloud backup recovery solutions among enterprises with critical workloads. With the introduction of the DORA regulation, EU-based financial organizations must establish and regularly test procedures for data backup, restoration, and recovery. This creates opportunities for organizations offering tools to store immutable data in the cloud, conduct recovery tests, and meet strict compliance requirements.

Global Cloud Backup & Recovery Software Market Report Coverage

Cloud Backup & Recovery Software Market Segmentation

By Component

The software component held a dominant share of 62.50% in 2025 led by the adoption of an integrated platform that combines backup and recovery, ransomware protection, and policy management.

The services segment is anticipated to register a CAGR of 12.80% through the forecast period due to the growing need for managed backup and recovery, implementation and testing of backup recovery, and professional services as enterprises leverage hybrid and multi-cloud platforms.

By Deployment Mode

The public cloud segment was the largest contributor registering a share of 48.30% in 2025. It is expected to remain the highest during the forecast period because of increased adoption of cloud-native applications and Kubernetes.

Hybrid cloud is projected to be the second-fastest-growing segment registering a CAGR of 14.10% over the forecast period supported by the need for faster disaster recovery and replication of workloads on-cloud as secondary storage.

By Organization Size

Large enterprises accounted for 56.80% of the market share in 2025 due to the presence of extensive data sets and multi-cloud operations, need for application-aware backup and recovery, ransomware detection and response, immutable backup repositories, and automated disaster recovery.

SMEs are projected to be the fastest-growing segment, registering a CAGR of 15.40% because of the need to leverage SaaS-based backup and recovery solutions and achieve scalability without the requirement for extensive infrastructure investment.

By End User

BFSI accounted for 22.50% of the market share in 2025, making it the largest segment, fueled by the need for improved continuity and compliance during data security incidences as they possess sensitive information.

Healthcare is anticipated to register a CAGR of 14.80% due to increased adoption of EHRs and ransomware attacks, thereby driving investment in backup and recovery solutions.

Regional Insights

North America

North America was accounted for around 38.20% of the market in 2025. The region is anticipated to observe significant growth during the forecast period. In 2025, the market value was recorded at USD 3.63 billion in North America. This can be attributed to the presence of well-developed cloud infrastructure, high enterprise software adoption, and heightened cybersecurity compliance. The region has seen a significant rise in the application of cloud backup and recovery software in the financial services, healthcare, and technology industries.

Europe

Europe holds the second-largest share, accounting for around 28.70% of the global market in 2025. The region is also expected to witness substantial growth due to GDPR compliance, the recent proposal of DORA (Digital Operational Resilience Act), and enhanced data-security initiatives. In addition, there is a rising need for cloud-based backup and recovery solutions that offer geographical data storage, encryption, and other reliable measures to ensure data security and privacy.

Asia Pacific

Asia Pacific accounted for around 18.50% of the market in 2025. It is anticipated to register the highest regional growth in 2025 on account of substantial digital transformation, rising data security adoption, and increased cybersecurity spending. As per recent research, India, China, Japan, and several other countries across the Asia Pacific region are witnessing a paradigm shift towards digital platforms. This is mainly due to the rising demand for cloud-based data storage and SaaS applications.

Rest of the World

The rest of the world comprises the Latin American Subregion and Middle East and Africa and accounted for 14.60% of the market in 2025. The growth is supported by digitalization initiatives, banking sector transformation, and growing adoption of the cloud. Furthermore, countries such as Brazil, Mexico, and Gulf states have witnessed substantial opportunities for data backup and recovery software due to an increase in localized data protection requirements. Moreover, government-driven data privacy regulations have encouraged banks and other financial institutions to establish robust data security and backup policies.

Competitive Landscape / Company Insights

The market is moderately competitive with companies offering cloud-native data protection, ransomware recovery, AI-powered backup and recovery orchestration, and multi-cloud capabilities. Market participants are also investing in immutable backup, SaaS security and recovery, and orchestration to meet the growing demand for data security and compliance. Moreover, government regulations are also fueling competition in the Cloud Backup & Recovery Software market, such as DORA’s backup and recovery mandates and the UK government’s cybersecurity resilience initiatives. Key government agencies involved in cybersecurity and cloud data protection are the European Commission, UK Department for Science, Innovation and Technology, CISA, and BIS.

Mini Profiles

Acronis International GmbH focuses on integrated backup, recovery and cyber-protection solutions, supported by SaaS delivery, endpoint security capabilities and strong relationships with managed service providers.

Amazon Web Services operates cloud-based backup and recovery infrastructure, emphasizing scalable storage, automated protection, regional redundancy and integration across its broader cloud services ecosystem.

Commvault Systems leverages unified data protection and cyber-resilience capabilities to support complex enterprise environments, with solutions spanning backup, recovery, governance and multi-cloud workload protection.

Dell Technologies focuses on enterprise data protection and recovery infrastructure, supported by integrated storage, backup software, cyber-resilience capabilities and established relationships across large enterprise environments.

Druva specializes in cloud-native data protection, supported by its fully managed SaaS architecture, automated recovery capabilities and growing focus on ransomware resilience and distributed enterprise workloads.

Key Players

• Acronis International GmbH
• Amazon Web Services
• Commvault Systems
• Dell Technologies
• Druva
• IBM Corporation
• Microsoft Corporation
• Rubrik
• Veeam Software
• Veritas Technologies

Recent Developments

Veeam Software introduced new capabilities focused on protecting cloud and enterprise workloads, continuing its expansion of cyber-resilient backup and recovery technologies. The company remains focused on combining backup, ransomware protection and recovery across hybrid environments.

Rubrik introduced Autonomous Business Recovery for cloud applications, adding dependency mapping across data, configurations and code. The platform uses agentic recovery capabilities to help restore a minimum viable business following disruption.

QNAP Systems released HDP Recovery Media Creator, enabling Windows recovery media to be created in USB and ISO formats. The software extends QNAP's backup and disaster-recovery capabilities for PCs and servers.

Druva introduced product updates including Microsoft Teams Chat backup, AI-driven ransomware detection and advanced Recovery Intelligence for AWS and Azure workloads. The enhancements strengthened its cloud-native cyber-recovery capabilities.

Veritas continued its transition within the evolving enterprise backup landscape, while Backup Exec sales ended on March 31, 2026. The product's support lifecycle is continuing toward its announced 2029 end-of-life date.

Table of Contents for Cloud Backup & Recovery Software Market Report

1.    Research Overview

        1.1.    The Report Offers
        1.2.    Market Coverage
                  1.2.1.    By Component 
                  1.2.2.    By Deployment Mode 
                  1.2.3.    By Organization Size 
                  1.2.4.    By End User 
        1.3.    Research Phases
        1.4.    Limitations
        1.5.    Market Methodology
                  1.5.1.  Data Sources
                             1.5.1.1. Primary Research
                             1.5.1.2. Secondary Research
                  1.5.2.  Methodology
                             1.5.2.1. Data Exploration
                             1.5.2.2. Forecast Parameters
                             1.5.2.3. Data Validation
                             1.5.2.4. Assumptions
                  1.5.3.  Study Period & Data Reporting Unit

2.    Executive Summary

3.    Industry Overview

       3.1.    Industry Dynamics
                 3.1.1.    Market Growth Drivers
                 3.1.2.    Market Restraints
                 3.1.3.    Key Market Trends
                 3.1.4.    Major Opportunities
       3.2.    Industry Ecosystem
                 3.2.1.    Porter’s Five Forces Analysis
                 3.2.2.    Recent Development Analysis
                 3.2.3.    Value Chain Analysis
       3.3.    Competitive Insight
                 3.3.1.    Competitive Position of Industry Players
                 3.3.2.    Market Attractive Analysis
                 3.3.3.    Market Share Analysis

4.    Global Market Estimate and Forecast

       4.1.    Global Market Overview
       4.2.    Global Market Estimate and Forecast to 2035

5.    Market Segmentation Estimate and Forecast

       5.1.    By Component 
                 5.1.1. Software
                           5.1.1.1. Market Definition
                           5.1.1.2. Market Estimation and Forecast to 2035
                 5.1.2. Services
                           5.1.2.1. Market Definition
                           5.1.2.2. Market Estimation and Forecast to 2035

       5.2.    By Deployment Mode 
                 5.2.1. Public Cloud
                           5.2.1.1. Market Definition
                           5.2.1.2. Market Estimation and Forecast to 2035
                 5.2.2. Private Cloud
                           5.2.2.1. Market Definition
                           5.2.2.2. Market Estimation and Forecast to 2035
                 5.2.3. Hybrid Cloud
                           5.2.3.1. Market Definition
                           5.2.3.2. Market Estimation and Forecast to 2035

       5.3.    By Organization Size 
                 5.3.1. Small and Medium Enterprises
                           5.3.1.1. Market Definition
                           5.3.1.2. Market Estimation and Forecast to 2035
                 5.3.2. Large Enterprises
                           5.3.2.1. Market Definition
                           5.3.2.2. Market Estimation and Forecast to 2035

       5.4.    By End User 
                 5.4.1. BFSI
                           5.4.1.1. Market Definition
                           5.4.1.2. Market Estimation and Forecast to 2035
                 5.4.2. Healthcare
                           5.4.2.1. Market Definition
                           5.4.2.2. Market Estimation and Forecast to 2035
                 5.4.3. Retail
                           5.4.3.1. Market Definition
                           5.4.3.2. Market Estimation and Forecast to 2035
                 5.4.4. Government
                           5.4.4.1. Market Definition
                           5.4.4.2. Market Estimation and Forecast to 2035
                 5.4.5. IT and Telecommunications
                           5.4.5.1. Market Definition
                           5.4.5.2. Market Estimation and Forecast to 2035
                 5.4.6. Manufacturing
                           5.4.6.1. Market Definition
                           5.4.6.2. Market Estimation and Forecast to 2035
                 5.4.7. Others
                           5.4.7.1. Market Definition
                           5.4.7.2. Market Estimation and Forecast to 2035

6.   North America Market Estimate and Forecast

      6.1.    By Component   
      6.2.    By Deployment Mode   
      6.3.    By Organization Size   
      6.4.    By End User   
                6.4.1.     U.S. Market Estimate and Forecast
                6.4.2.     Canada Market Estimate and Forecast
                6.4.3.     Mexico Market Estimate and Forecast

7.   Europe Market Estimate and Forecast

      7.1.    By Component   
      7.2.    By Deployment Mode   
      7.3.    By Organization Size   
      7.4.    By End User   
                7.4.1.     Germany Market Estimate and Forecast
                7.4.2.     France Market Estimate and Forecast
                7.4.3.     U.K. Market Estimate and Forecast
                7.4.4.     Italy Market Estimate and Forecast
                7.4.5.     Spain Market Estimate and Forecast
                7.4.6.     Russia Market Estimate and Forecast
                7.4.7.     Rest of Europe Market Estimate and Forecast

8.   Asia-Pacific (APAC) Market Estimate and Forecast

      8.1.    By Component   
      8.2.    By Deployment Mode   
      8.3.    By Organization Size   
      8.4.    By End User   
                8.4.1.     China Market Estimate and Forecast
                8.4.2.     Japan Market Estimate and Forecast
                8.4.3.     India Market Estimate and Forecast
                8.4.4.     South Korea Market Estimate and Forecast
                8.4.5.     Rest of Asia-Pacific Market Estimate and Forecast

9.   Rest of the World (RoW) Market Estimate and Forecast

      9.1.    By Component   
      9.2.    By Deployment Mode   
      9.3.    By Organization Size   
      9.4.    By End User   
                9.4.1.     Brazil Market Estimate and Forecast
                9.4.2.     Saudi Arabia Market Estimate and Forecast
                9.4.3.     South Africa Market Estimate and Forecast
                9.4.4.     U.A.E. Market Estimate and Forecast
                9.4.5.     Other Countries Market Estimate and Forecast

10.  Company Profiles

       10.1.   Acronis International GmbH
                  10.1.1.    Snapshot
                  10.1.2.    Overview
                  10.1.3.    Offerings
                  10.1.4.    Financial Insight
                  10.1.5.    Recent Developments
       10.2.   Amazon Web Services
                  10.2.1.    Snapshot
                  10.2.2.    Overview
                  10.2.3.    Offerings
                  10.2.4.    Financial Insight
                  10.2.5.    Recent Developments
       10.3.   Commvault Systems
                  10.3.1.    Snapshot
                  10.3.2.    Overview
                  10.3.3.    Offerings
                  10.3.4.    Financial Insight
                  10.3.5.    Recent Developments
       10.4.   Dell Technologies
                  10.4.1.    Snapshot
                  10.4.2.    Overview
                  10.4.3.    Offerings
                  10.4.4.    Financial Insight
                  10.4.5.    Recent Developments
       10.5.   Druva
                  10.5.1.    Snapshot
                  10.5.2.    Overview
                  10.5.3.    Offerings
                  10.5.4.    Financial Insight
                  10.5.5.    Recent Developments
       10.6.   IBM Corporation
                  10.6.1.    Snapshot
                  10.6.2.    Overview
                  10.6.3.    Offerings
                  10.6.4.    Financial Insight
                  10.6.5.    Recent Developments
       10.7.   Microsoft Corporation
                  10.7.1.    Snapshot
                  10.7.2.    Overview
                  10.7.3.    Offerings
                  10.7.4.    Financial Insight
                  10.7.5.    Recent Developments
       10.8.   Rubrik
                  10.8.1.    Snapshot
                  10.8.2.    Overview
                  10.8.3.    Offerings
                  10.8.4.    Financial Insight
                  10.8.5.    Recent Developments
       10.9.   Veeam Software
                  10.9.1.    Snapshot
                  10.9.2.    Overview
                  10.9.3.    Offerings
                  10.9.4.    Financial Insight
                  10.9.5.    Recent Developments
       10.10.   Veritas Technologies
                  10.10.1.    Snapshot
                  10.10.2.    Overview
                  10.10.3.    Offerings
                  10.10.4.    Financial Insight
                  10.10.5.    Recent Developments

11.    Appendix

         11.1.    Exchange Rates
         11.2.    Abbreviations

Note: Financial insight and recent developments of different companies are subject to the availability of information in the secondary domain.