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Status : Published Published On : Mar, 2024 Report Code : VRICT5162 Industry : ICT & Media Available Format : Page : 250
2025
2030

Global Wi-Fi as a Service Market – Analysis and Forecast (2025-2030)

Industry Insight by Service (Managed Services and Professional Services (Advisory and Implementation, Support and Maintenance, and Training), by Solution (Wireless Local Area Network (WLAN) Controllers and Access Points), by Location Type (Indoor and Outdoor), by Organization Size (Large Enterprises and Small and Medium Enterprises), by Vertical (Education, Retail, Travel and Hospitality, Healthcare and Life Sciences, Manufacturing, Banking, Financial Services, and Insurance, Service Providers, Transportation and Logistics, Government and Public Sector, and Others), and Geography (U.S., Canada, Germany, U.K., France, China, Japan, India, and Rest of the World)

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Industry Overview

During the projected period 2025-2030, the global Wi-Fi as a Service (WaaS) Market is estimated to develop at a CAGR of 19.6 percent, from USD 4.85 billion in 2023 to USD 15.56 billion in 2030. 

WaaS refers to a specific subscription package that includes software, infrastructure, and managed services. It offers many benefits to the users apart from its ease of use. It is time-saving and can function without needing to install cables. 

Users can monitor remotely and even troubleshoot any issues with the configuration. The best part is that it functions around the clock. It is a great help for the back-office staff as well as other customers who need a better framework and more reliable multichannel network connectivity. This helps them offer smarter and more effective customer experience.

In a nutshell, WaaS helps businesses with limited IT resources to have safe and effective WLAN access in different locations. They can manage this fast data network through a Network Operating Center.

Wi-Fi as a Service Market Highlights

Wi-Fi as a Service Market Segmentation

Insight by Service

There are two distinct types of services in the global Wi-Fi as a Service (WaaS) market, namely, professional and managed services. The professional services category can be further divided into other sections, such as advisory, implementation, maintenance, support, and training. 

The managed services segment is expected to have a larger share during the forecast period due to growing adoption in different end-users to deal with budget constraints and lack of technological knowledge. This increases productivity among employees and consumer experience. 

However, the professional services segment is also expected to grow due to the growing need for consultancy, implementation, support, training, and maintenance services among end users regarding Wi-Fi network infrastructure.

Insight by Solutions

The global Wi-Fi as a Service (WaaS) market is divided into two specific solution types, such as access points and Wireless Local Area Network (WLAN) controllers. 

WLAN controllers have the largest market share due to their ability to deliver deployment solutions according to users' requirements. In addition, it also reduces the cost of operation for the users. As a result, the use of WLAN controllers is extensively noticed in the hospitality, travel, and retail sectors. 

Insight by Location Type

The global Wi-Fi as a Service (WaaS) market is divided into indoor and outdoor location types. 

It is expected that the outdoor segment will dominate the market due to the larger number of access points compared to the indoor segment. It will be used in schools, colleges, smart cities, public parks, malls, and other places where demand for internet connectivity is high for the high density.

Another significant factor that will result in the growth of the outdoor segment further is the use of more smart gadgets such as laptops, smartphones, and tablets. Also, the public transportation sector uses Wi-Fi extensively for logistics and public safety, fueling the growth of the outdoor segment.

Insight by Organization Size

Considering the size of an organization, the global Wi-Fi as a Service (WaaS) market is divided into two heads, namely Small and Medium Enterprises (SMEs) and large enterprises.

Wi-Fi helps SMEs to have faster, safer, and more reliable networking without needing cables. It increases productivity and reduces the cost of operation. As a result, it dominates the market and is used in different sectors such as healthcare, education, retail, hospitality, and more.

Insight by Verticals:

The global Wi-Fi as a Service (WaaS) market is divided into several verticals, such as retail, education, healthcare and life sciences, travel and tourism, hotels and hospitality, banking, financial services, life sciences, insurance, manufacturing, transportation, logistics, government sectors, and several service providers.

Out of these, service providers have a larger market share due to higher demand for internet connectivity and bandwidth.

Global Wi-Fi as a Service Market Report Coverage

Report Metric

Details

Historical Period

2018 - 2023

Base Year Considered

2024

Forecast Period

2025 - 2030

Market Size in 2024

U.S.D.  4.85 Billion

Revenue Forecast in 2030

U.S.D.  15.56 Billion

Growth Rate

19.6%

Segments Covered in the Report

By Service, By Solution, By Location Type, By Organization Size, and By Vertical

Report Scope

Market Trends, Drivers, and Restraints; Revenue Estimation and Forecast; Segmentation Analysis; Impact of COVID-19; Companies’ Strategic Developments; Market Share Analysis of Key Players; Company Profiling

Regions Covered in the Report

North America, Europe, Asia-Pacific, Middle East, and Rest of the World

Industry Dynamics

Industry Trends

The most noticeable trend in the global Wi-Fi as a Service (WaaS) market is in the Banking, Financial Services, and Insurance (BFSI) sector. This is mainly due to the need for lower latency and higher security.

In addition, a similar growth trend is noticed within the SMEs to better their customer management and take real-time actions to increase their engagement.

The innovative and useful technology has helped businesses build consumer trust with automated messages and emails and better digital advertisements.

Wi-Fi as a Service Market Growth Drivers 

Several factors influence the growth of the global Wi-Fi as a Service (WaaS) market. This includes innovative technologies, useful digital platforms, lower cost of operation and ownership, better infrastructure, reliable connectivity, faster networking, remote troubleshooting, increased use of mobile devices, greater coverage of CYOD and BYOD adoption in businesses, smart gadgets, homes, and cities.

In addition, there are lots of benefits offered as well, which result in the further growth of the global Wi-Fi as a Service (WaaS) market. 

Since everything is cloud-based, WaaS allows centralized management. This saves money and time for businesses since the network managers can solve any infrastructural issue from any remote location quickly and effectively.

Since there is no need to invest in infrastructure and hardware, WaaS saves a huge amount of money for businesses. With a low capital expense, they can enjoy the best service for a nominal subscription.

WaaS is flexible and, therefore, offers scalability to businesses. They can make changes according to their needs. For example, they can scale it up for business expansion or scale it down during a dip or seasonal fluctuation.

The centralized feature of WaaS simplifies the process of network management from a single interface. This helps not only with troubleshooting but also with enforcing policies.

Wi-Fi as a Service Market Challenges 

Major issues or challenges of global Wi-Fi as a Service (WaaS) market growth are data safety issues due to a problem in cloud connectivity and man-made or natural disasters resulting in loss of connectivity and data centers.

Despite such challenges., the market is expected to grow steadily.

Wi-Fi as a Service Market Opportunities

Though, at present, North America is the leader in the WaaS market for better infrastructure and promising government policies, major players in the industry are coming up with new products and solutions to fortify their positions in other countries.

The entire market is highly competitive and is growing steadily due to growing awareness among users. Companies like CommScope focus on communications technology for the digital world to prosper, and HP on the worldwide edge-to-cloud establishment for businesses to access data easily.

Wi-Fi as a Service Market Geographic Overview

North America dominates the Wi-Fi as a service market due to huge investments in cloud-based solutions. It is also attributed to the fast-growing infrastructure and favorable government policies. Moreover, the region is the early adopter of this technology, and the fact that there are lots of key industry players like Cisco, Extreme Networks, and others adopting IoT extensively propels its growth. The progress of smart cities will also promote the growth of the global Wi-Fi as a Service (WaaS) market.

Wi-Fi as a Service Market Competitive Insight

The global market for WaaS solutions and services is extremely competitive, thus suppliers are focusing on solidifying their positions through new product development, building feature-rich solutions, and gaining higher market awareness. In order to meet the growing customer base, companies in the WaaS industry are strategically combining with domestic players to augment individual services into a multi-faceted solution.

Some of the major players operating in the Wi-Fi as a service market include Cisco, Extreme Networks, Huawei Technologies Co., Ltd., CommScope Inc., Hewlett Packard Enterprise Development LP (Aruba), Rogers Communications, Tata Communications, ADTRAN, Juniper Networks, Inc., and Telstra.

Recent Developments by Key Players


Cisco Meraki 5G cellular gateways and T-Mobile's business internet package is connected workplace service. Cisco and T-Mobile collaborated into the partnership to offer a managed 5G-based connectivity service for remote branches and small offices. Connected workplace focusses on simplifying the process of deploying a functional network infrastructure and reducing the typical hassles that customers deal with

Rogers Communications Inc. has launched 5G service for its customers on parts of Toronto’s subway system, skirting an ongoing dispute with other telecom providers that are seeking access to the network for their customers as well.5G service is available for its customers in 25 stations and some connecting tunnels.

The Wi-Fi as a Service Market research includes a comprehensive market segmentation analysis as well as projections for the analysis period 2025-2030.

Segments Covered in the Report

  • By Service
    • Managed Services
    • Professional Services
      • Advisory and Implementation
      • Support and Maintenance
      • Training
  • By Solution
    • Wireless Local Area Network (WLAN) Controllers
    • Access Points
  • By Location Type 
    • Indoor
    • Outdoor
  • By Organization Size 
    • Large Enterprises
    • Small and Medium Enterprises
  • By Vertical 
    • Education
    • Retail
    • Travel and Hospitality
    • Healthcare and Life Sciences
    • Manufacturing
    • Banking, Financial Services, and Insurance
    • Service Providers
    • Transportation and Logistics
    • Government and Public Sector
    • Others

Region Covered in the Report

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • U.K.
    • France
    • Italy
    • Spain
    • Russia
    • Rest of Europe
  • Asia-Pacific (APAC)
    • China
    • Japan
    • India
    • South Korea
    • Rest of Asia-Pacific
  • Rest of the World (RoW)
    • Brazil
    • Saudi Arabia
    • South Africa
    • U.A.E.
    • Other Countries

Wi-Fi as a Service Market Size

Source: VynZ Research

Wi-Fi as a Service Market Analysis

Source: VynZ Research

Frequently Asked Questions

How big is the Wi-Fi as a service market?

During the projected period 2021-2027, the global wi-fi as a service (WaaS) market is estimated to develop at a CAGR of 20.4 percent, from USD 4.3 billion in 2021 to USD 10.7 billion in 2027.

Which service contributes to the largest share in the market?

The managed services are anticipated to have the largest share during 2021-2027 owing to the mounting adoption of managed services in various end-user so as to address budget constraints and lack of technological knowledge will propel the growth of the segment.

What are the factors driving the growth of Wi-Fi as a service market?

The convenience of Wi-Fi structure management and its remote troubleshooting, mounting demand for Wi-Fi as a service to decrease capital and operational expenditure, increasing implementation of smart city projects that depends on IoT and novel technologies like cloud, mobility, data communications, sensors, etc. will propel the growth of the Wi-Fi as a service market.

Which region dominates the wi-fi as a service market?

North America dominates the Wi-Fi as a service market owing to massive investment in cloud-based solutions, rapidly growing infrastructure, favorable policies by the government.

Name some of the major players operating in the Wi-Fi as a service market.

Some of the major players in the global Wi-Fi as a service market include Cisco, Extreme Networks, Huawei Technologies Co., Ltd., CommScope Inc., Hewlett Packard Enterprise Development LP (Aruba), Rogers Communications, Tata Communications, ADTRAN, Juniper Networks, Inc., and Telstra.

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