Beauty Devices Market

Industry Overview

The Global Beauty Devices Market was valued at USD 43.2 billion in 2023 and is anticipated to grow at a CAGR of 21.2% during the forecast period with its market size expected to reach USD 178.2 billion by 2030. Several devices such as cellulite reduction devices, hair removal devices, acne devices, cleansing devices, light/led therapy and photo rejuvenation devices, hair growth devices, oxygen and steamer devices, and skin dermal rollers, contribute to the beauty devices market size. The significant growth in the beauty devices industry is imputed to the rise in the prevalence of skin disorders, increasing rate of hormonal imbalance cases, an increase in the geriatric population, and growing awareness for beauty devices.

The beauty devices market refers to the industry that produces and sells a wide range of devices and tools designed for various beauty and skincare purposes. These devices leverage advanced technologies and innovative features to provide effective solutions for improving the appearance of the skin, hair, and overall aesthetics of individuals.

The growth of the beauty devices market can be attributed to various factors. Technological advancements have played a crucial role in driving innovation within the industry, resulting in more efficient and advanced beauty devices. Additionally, the increasing disposable income of consumers has led to higher spending on beauty and personal care products, including beauty devices. Rising consumer awareness about skincare and beauty, coupled with the influence of social media, has also contributed to the market's growth. Moreover, the convenience and time-saving benefits offered by beauty devices have made them appealing to individuals seeking effective and convenient beauty solutions.

Beauty Devices Market Segmentation

Insight by Type

Among the various type of beauty devices, hair removal devices are the largest contributor to the revenue generated in the global beauty devices market. The largest share of hair removal devices owes to the rising number of hormonal imbalance cases, specifically the worldwide prevalence of polycystic ovary syndrome (PCOS), the most common hormonal disorder among women leading to facial hair growth. The availability of a range of hair removal devices, such as trimmers, clippers, epilators, and shavers provide the consumers with wide options for selection and are indicative for the largest share of the device.

The innovation in light/led therapy and photo rejuvenation devices holds a promising growth in demand during the forecast period. The light/led therapy and photo rejuvenation devices address a wide range of skincare issues, such as wrinkles, dark spots and acne leading to the high growth in demand of these devices in future.

Insight by End-User

Salon and spa is the major shareholder among end-users in the beauty devices market. The category’s large size is due to the increase in the number of salons and spas on a global level. Also, the increase in disposable income among emerging economies, and awareness of beauty treatments are expected to contribute to its large size. The at-home category of beauty devices is expected to witness the fastest growth in demand during the forecast period, as the large availability of products with easy-to-use interfaces is gaining popularity among customers supporting at-home facilities.

Global Beauty Devices Market Report Coverage

Industry Dynamics

Beauty Devices Market Growth Drivers

The market for beauty devices observes a growing trend for at-home LED therapy devices used to prevent acne and enhance collagen production thereby targeting age-related skin problems. The increasing prevalence of skin conditions, in addition to the increasing rate of hormonal imbalance cases, are the primary factors driving the growth of the global beauty devices industry. The rise in cases of skin conditions is also attributed to the rise in the number of the ageing population.

Growing Awareness of Skincare and Beauty: There has been a significant rise in consumer awareness regarding skincare and beauty. People are more educated about the importance of proper skincare routines and the use of advanced beauty technologies to achieve desired results. This awareness drives the demand for beauty devices as individuals seek products that align with their skincare goals.

Increasing Focus on Personal Grooming: With the growing emphasis on personal appearance and grooming, individuals are increasingly seeking tools and devices to enhance their beauty routines. Beauty devices provide convenient and accessible solutions for various skin care and hair care concerns, empowering individuals to take control of their beauty regimes at home.

Technological Advancements: Advances in technology have led to the development of innovative beauty devices with improved functionality and performance. These devices offer enhanced skincare treatments, hair care solutions, and body sculpting techniques. For example, the incorporation of advanced features like LED lights, radiofrequency, ultrasound and microcurrents in beauty devices has resulted in more effective and efficient results, attracting consumers to invest in these products.

Hair loss condition is one of the common skin conditions that is associated with the ageing population and hormonal imbalance. According to the American Hair Loss Association, Androgenetic Alopecia or common male pattern baldness (MPB) accounts for more than 95% of hair loss in men. Additionally, common causes for female baldness include ageing, hormonal imbalance leading to PCOS, medication and other illnesses. There has been a growing awareness of beauty devices in both developed and developing economies that will drive the growth of the overall global beauty devices during the analysis period.

Beauty Devices Market Challenges

The devices available in the market are costly, which restrains the growth of the global beauty devices market. With the increasing research and development activities and the development of technologically advanced and held devices, the cost for these devices is also increasing. The cost of these devices has been the key challenge for the market players, as these players have to ensure the maximum profit without having any negative impact on the affordability of these devices.

The beauty devices market is highly competitive, with numerous manufacturers and brands vying for market share. This intense competition leads to price wars and the need for continuous product innovation to stay ahead. Companies need to differentiate their products and establish strong brand identities to stand out in a crowded market.

Beauty Devices Market Industry Ecosystem

The market observes the entry of local industry players, especially in developing economies of Asia-Pacific, creating the threat of new entrants in the global beauty devices market. The new players are leveraging market growth by launching innovative and advanced devices at low cost, which leads to material injury to existing market players.

Beauty Devices Market Geographic Overview

Geographically, North America is the largest beauty devices market, globally. This contribution is due to the demographic drift towards increasing ageing population, and awareness to the available treatment options. The North American market is also driven by the surge in the prevalence of skin conditions, such as acne, psoriasis, and rosacea. According to the American Academy of Dermatology, acne is the most common skin condition, affecting up to 50 million Americans annually.

Moreover, the beauty devices industry is expected to be driven by emerging economies of Asia-Pacific, such as China, India, and Korea. This exhibits large revenue generation opportunity in these countries due to the increase in consumer base and the growing number of salons and spas across the region.

Beauty Devices Market Competitive Insight

Market players in the beauty devices industry are enhancing their market share through collaborations, focusing on the development of products with advanced features.

Lumenis Be Ltd is an energy-based medical device company for aesthetic and ophthalmic applications in the field of minimally invasive clinical solutions. It manufactures and distributes medical and aesthetic lasers and light-based systems.

Home Skinovations Ltd is the global leader in at-home aesthetic devices that created the innovative Silk’n brand. Silk’n produces a line of over-the-counter beauty devices, developed by scientists who design aesthetic devices for plastic surgeons and dermatologists.

The key players operating in the beauty devices industry include a large share of contributions from companies that include Panasonic Corporation, L’Oreal SA, Photomedax Inc., Home Skinovations Ltd, The Proctor & Gamble Company, Koninklijke Philips N.V., Carol Cole Company, Lumenis Ltd., Syneron Medical, and TRIA Beauty, Inc.

Recent Developments by Key Players

L'Oréal (the global leading skin care brand) acquired SkinBetter Science, an American doctor-distributed skincare brand based on cutting-edge dermatology that combines patented active ingredients with luxurious sensory textures. This agreement helped the company for expansion of their business.

Boston Scientific expanded technical support for the Lumenis Pulse 120H Holmium Laser System based on the MOSES technology and further strengthen its leadership in stone treatment in Korea. The company has recently enhanced the expertise of its Capital Equipment Technical Support Team (CETS) to provide reliable support for laser surgical devices used to treat stones, including the Lumenis Pulse 120H with Moses Technology.

The Beauty Devices Market report offers a comprehensive market segmentation analysis along with an estimation for the forecast period 2025–2030.

• By Type
  • Cleansing Devices
  • Hair Removal Devices
  • Skin Dermal Rollers
  • Acne Devices
  • Light/LED Therapy and Photo Rejuvenation Devices
  • Oxygen and Steamer Devices
  • Hair Growth Devices
  • Cellulite Reduction Devices
  • Others
• By End-User
  • Beauty Clinics
  • Spas and Salons
  • at Home
  • Others

Beauty Devices Market by Region

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • Germany
  • U.K.
  • France
  • Italy
  • Spain
  • Russia
  • Poland
  • Netherlands
  • Rest of Europe
• Asia-Pacific
  • Japan
  • China
  • India
  • Australia
  • South Korea
  • New Zealand
  • Singapore
  • Vietnam
  • Malaysia
  • Thailand
  • Rest of Asia-Pacific
• Rest of the World (RoW)
  • Brazil
  • Saudi Arabia
  • U.A.E
  • South Africa
  • Other Countries

1.    Research Overview 

        1.1.    The Report Offers
        1.2.    Market Coverage
                1.2.1.    By Type
                1.2.2.    By End User
                1.2.3.    By Region
        1.3.    Research Phases
        1.4.    Limitations
        1.5.    Market Size Estimations and Forecast
                1.5.1.    Data Sources
                        1.5.1.1.    Primary Research
                        1.5.1.2.    Secondary Research
                1.5.2.    Methodology
                        1.5.2.1.    Data Exploration
                        1.5.2.2.    Forecast Parameters
                        1.5.2.3.    Data Validation
                        1.5.2.4.    Assumptions
                1.5.3.    Study Period & Data Reporting Unit

2.    Executive Summary

3.    Market Definition

        3.1.    By Type
                3.1.1.    Cleansing Devices
                3.1.2.    Hair Removal Devices
                3.1.3.    Skin Dermal Rollers
                3.1.4.    Acne Devices
                3.1.5.    Light/LED Therapy and Photo Rejuvenation Devices
                3.1.6.    Oxygen and Steamer Devices
                3.1.7.    Hair Growth Devices
                3.1.8.    Cellulite Reduction Devices
                3.1.9.    Others
        3.2.    By End-User
                3.2.1.    Beauty Clinics
                3.2.2.    Spas and Salons
                3.2.3.    at Home
                3.2.4.    Others

4.    Industry Overview

        4.1.    Industry Dynamics
                4.1.1.    Major Drivers
                4.1.2.    Major Restraints
                4.1.3.    Key Trends
                4.1.4.    Key Opportunities
        4.2.    Industry Ecosystem
                4.2.1.    Distribution Channel Analysis
                4.2.2.    Porter’s Five Forces Analysis
                4.2.3.    Strategic Development Analysis
        4.3.    Competitive Insight
                4.3.1.    Competitive Benchmarking of Key Players
                4.3.2.    Product Analysis of Key Players

5.    Global Market Estimate and Forecast

        5.1.    By Type
        5.2.    By End-User
        5.3.    By Region

6.    North America Market Estimate and Forecast

        6.1.    By Type
        6.2.    By End-User
        6.3.    By Country
                6.3.1.    U.S. Market Estimate and Forecast
                6.3.2.    Canada Market Estimate and Forecast
                6.3.3.    Mexico Market Estimate and Forecast

7.    Europe Market Estimate and Forecast

        7.1.    By Type
        7.2.    By Distribution Channel
        7.3.    By Application
        7.4.    By End-User
        7.5.    By Country
                7.5.1.    Germany Market Estimate and Forecast
                7.5.2.    U.K. Market Estimate and Forecast
                7.5.3.    France Market Estimate and Forecast
                7.5.4.    Italy Market Estimate and Forecast
                7.5.5.    Spain Market Estimate and Forecast
                7.5.6.    Russia Market Estimate and Forecast
                7.5.7.    Poland Market Estimate and Forecast
                7.5.8.    Netherlands Market Estimate and Forecast
                7.5.9.    Rest of Europe Market Estimate and Forecast

8.    Asia-Pacific Market Estimate and Forecast

        8.1.    By Type
        8.2.    By End-User
        8.3.    By Country
                8.3.1.    Japan Market Estimate and Forecast
                8.3.2.    China Market Estimate and Forecast
                8.3.3.    India Market Estimate and Forecast
                8.3.4.    Australia Market Estimate and Forecast
                8.3.5.    South Korea Market Estimate and Forecast
                8.3.6.    New Zealand Market Estimate and Forecast
                8.3.7.    Singapore Market Estimate and Forecast
                8.3.8.    Vietnam Market Estimate and Forecast
                8.3.9.    Malaysia Market Estimate and Forecast
                8.3.10.    Thailand Market Estimate and Forecast
                8.3.11.    Rest of Asia-Pacific Market Estimate and Forecast

9.    Rest of the World (RoW) Market Estimate and Forecast

        9.1.    By Type
        9.2.    By End-User
        9.3.    By Country
                9.3.1.    Brazil Market Estimate and Forecast
                9.3.2.    Saudi Arabia Market Estimate and Forecast
                9.3.3.    U.A.E Market Estimate and Forecast
                9.3.4.    South Africa Market Estimate and Forecast
                9.3.5.    Other Countries Market Estimate and Forecast

10.    Company Profiles

        10.1.    Panasonic Corporation
                10.1.1.    Snapshot
                10.1.2.    Overview
                10.1.3.    Offerings
                10.1.4.    Financial Insight
                10.1.5.    Recent Developments
        10.2.    L’Oreal SA
                10.2.1.    Snapshot
                10.2.2.    Overview
                10.2.3.    Offerings
                10.2.4.    Financial Insight
                10.2.5.    Recent Developments
        10.3.    Photomedax Inc.
                10.3.1.    Snapshot
                10.3.2.    Overview
                10.3.3.    Offerings
                10.3.4.    Financial Insight
                10.3.5.    Recent Developments
        10.4.    Home Skinovations Ltd
                10.4.1.    Snapshot
                10.4.2.    Overview
                10.4.3.    Offerings
                10.4.4.    Financial Insight
                10.4.5.    Recent Developments
        10.5.    The Proctor & Gamble Company
                10.5.1.    Snapshot
                10.5.2.    Overview
                10.5.3.    Offerings
                10.5.4.    Financial Insight
                10.5.5.    Recent Developments
        10.6.    Koninklijke Philips N.V.
                10.6.1.    Snapshot
                10.6.2.    Overview
                10.6.3.    Offerings
                10.6.4.    Financial Insight
                10.6.5.    Recent Developments
        10.7.    Carol Cole Company
                10.7.1.    Snapshot
                10.7.2.    Overview
                10.7.3.    Offerings
                10.7.4.    Financial Insight
                10.7.5.    Recent Developments
        10.8.    Lumenis Ltd
                10.8.1.    Snapshot
                10.8.2.    Overview
                10.8.3.    Offerings
                10.8.4.    Financial Insight
                10.8.5.    Recent Developments
        10.9.    Syneron Medical
                10.9.1.    Snapshot
                10.9.2.    Overview
                10.9.3.    Offerings
                10.9.4.    Financial Insight
                10.9.5.    Recent Developments
        10.10.    TRIA Beauty, Inc.
                10.10.1.    Snapshot
                10.10.2.    Overview
                10.10.3.    Offerings
                10.10.4.    Financial Insight
                10.10.5.    Recent Developments

11.    Appendix

        11.1.    Exchange Rates
        11.2.    Abbreviations

    Financial insight, are subject to the availability of information in the secondary domain.

List of Tables

Table 1 Sources
Table 2 Study Periods
Table 3 Data Reporting Unit
Table 4 Global Beauty Devices Market Size, by Type, 2018 - 2023 (USD Billion)
Table 5 Global Beauty Devices Market Size, by Type, 2025 - 2030 (USD Billion)
Table 6 Global Beauty Devices Market Size, by End-User, 2018 - 2023 (USD Billion)
Table 7 Global Beauty Devices Market Size, by End-User, 2025 - 2030 (USD Billion)
Table 8 Global Beauty Devices Market Size, by Region, 2018 - 2023 (USD Billion)
Table 9 Global Beauty Devices Market Size, by Region, 2025 - 2030 (USD Billion)
Table 10 North America Beauty Devices Market Size, by Type, 2018 - 2023 (USD Billion)
Table 11 North America Beauty Devices Market Size, by Type, 2025 - 2030 (USD Billion)
Table 12 North America Beauty Devices Market Size, by End-User, 2018 - 2023 (USD Billion)
Table 13 North America Beauty Devices Market Size, by End-User, 2025 - 2030 (USD Billion)
Table 14 North America Beauty Devices Market Size, by Country, 2018 - 2023 (USD Billion)
Table 15 North America Beauty Devices Market Size, by Country, 2025 - 2030 (USD Billion)
Table 16 Europe Beauty Devices Market Size, by Type, 2018 - 2023 (USD Billion)
Table 17 Europe Beauty Devices Market Size, by Type, 2025 - 2030 (USD Billion)
Table 18 Europe Beauty Devices Market Size, by End-User, 2018 - 2023 (USD Billion)
Table 19 Europe Beauty Devices Market Size, by End-User, 2025 - 2030 (USD Billion)
Table 20 Europe Beauty Devices Market Size, by Country, 2018 - 2023 (USD Billion)
Table 21 Europe Beauty Devices Market Size, by Country, 2025 - 2030 (USD Billion)
Table 22 Asia-Pacific Beauty Devices Market Size, by Type, 2018 - 2023 (USD Billion)
Table 23 Asia-Pacific Beauty Devices Market Size, by Type, 2025 - 2030 (USD Billion)
Table 24 Asia-Pacific Beauty Devices Market Size, by End-User, 2018 - 2023 (USD Billion)
Table 25 Asia-Pacific Beauty Devices Market Size, by End-User, 2025 - 2030 (USD Billion)
Table 26 Asia-Pacific Beauty Devices Market Size, by Country, 2018 - 2023 (USD Billion)
Table 27 Asia-Pacific Beauty Devices Market Size, by Country, 2025 - 2030 (USD Billion)
Table 28 RoW Beauty Devices Market Size, by Type, 2018 - 2023 (USD Billion)
Table 29 RoW Beauty Devices Market Size, by Type, 2025 - 2030 (USD Billion)
Table 30 RoW Beauty Devices Market Size, by End-User, 2018 - 2023 (USD Billion)
Table 31 RoW Beauty Devices Market Size, by End-User, 2025 - 2030 (USD Billion)
Table 32 RoW Beauty Devices Market Size, by Country, 2018 - 2023 (USD Billion)
Table 33 RoW Beauty Devices Market Size, by Country, 2025 - 2030 (USD Billion)
Table 34 Snapshot – Panasonic Corporation
Table 35 Snapshot – L’Oreal SA
Table 36 Snapshot – PhotoMedex Inc.
Table 37 Snapshot – Home Skinovations Ltd
Table 38 Snapshot – The Proctor & Gamble Company
Table 39 Snapshot – Koninklijke Philips N.V.
Table 40 Snapshot – Carol Cole Company
Table 41 Snapshot – Lumenis Ltd.
Table 42 Snapshot – Syneron Medical
Table 43 Snapshot – TRIA Beauty, Inc.

List of Figures

Figure 1 Market Coverage
Figure 2 Research Phases
Figure 3 Secondary Sources for Different Parameters
Figure 4 Methodology
Figure 5 Data Mining & Exploration
Figure 6 Data Triangulation
Figure 7 Assumptions for Market Estimation and Forecast
Figure 8 Executive Summary
Figure 9 Global Beauty Devices Market - Growth Drivers and Restraints
Figure 10 Porter’s Five Forces Analysis
Figure 11 Product Benchmark
Figure 12 Global Beauty Devices Market Highlight
Figure 13 Global Beauty Devices Market Size, by Type, 2018 - 2030 (USD Billion)
Figure 14 Global Beauty Devices Market Size, by End-User, 2018 - 2030 (USD Billion)
Figure 15 Global Beauty Devices Market Size, by Region, 2018 - 2030 (USD Billion)
Figure 16 North America Beauty Devices Market Highlight
Figure 17 North America Beauty Devices Market Size, by Type, 2018 - 2030 (USD Billion)
Figure 18 North America Beauty Devices Market Size, by End-User, 2018 - 2030 (USD Billion)
Figure 19 North America Beauty Devices Market Size, by Country, 2018 - 2030 (USD Billion)
Figure 20 Europe Beauty Devices Market Highlight
Figure 21 Europe Beauty Devices Market Size, by Type, 2018 - 2030 (USD Billion)
Figure 22 Europe Beauty Devices Market Size, by End-User, 2018 - 2030 (USD Billion)
Figure 23 Europe Beauty Devices Market Size, by Country, 2018 - 2030 (USD Billion)
Figure 24 Asia-Pacific Beauty Devices Market Highlight
Figure 25 Asia-Pacific Beauty Devices Market Size, by Type, 2018 - 2030 (USD Billion)
Figure 26 Asia-Pacific Beauty Devices Market Size, by End-User, 2018 - 2030 (USD Billion)
Figure 27 Asia-Pacific Beauty Devices Market Size, by Country, 2018 - 2030 (USD Billion)
Figure 28 RoW Beauty Devices Market Highlight
Figure 29 RoW Beauty Devices Market Size, by Type, 2018 - 2030 (USD Billion)
Figure 30 RoW Beauty Devices Market Size, by End-User, 2018 - 2030 (USD Billion)
Figure 31 RoW Beauty Devices Market Size, by Country, 2018 - 2030 (USD Billion)